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Data: 2007-12-03
                 
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[Consultar arquivo de notícias?]
Autor: Nelson Cruz
Data: 03/06/2002
  S3 Graphics Unveils AlphaChrome Discrete Graphics for the Mobile Market
 
Fremont, California, 3 June 2002 - S3 Graphics, Inc. today launched the AlphaChrome family of graphics subsystems for mission critical, enterprise notebook solutions in discrete, memory integrated MCM/MPM and Northbridge combined SMA trim featuring Commercial Grade quality and reliability matched with latest 2D/3D performance.

S3 Graphics' AlphaChrome is currently moving into pre-production phase with the perfect balance of next generation 3D performance, ultra-low power and fully integrated mobile features. The new core boasts a multi-pipeline, multi-texture 3D processing engine with 128-bit DDR memory interface for demanding 3D applications. A 2-channel LVDS transmitter, CRT DAC and TV-encoder rounds out the integrated display features to compliment the S3 Graphics' DuoView capability. Also included is S3 Graphics' 5th generation Motion Compensation engine for picture perfect DVD playback.

"Our research show the market potential for mainstream graphics in the notebook market will be in excess of 78 million units over the next three years," said Dr. Jon Peddie, President of Jon Peddie Research, in Tiburon, CA. "The new AlphaChrome 128-bit controller from S3 Graphics is an ideal product for this price sensitive and feature demanding segment."

The new AlphaChrome core from S3 Graphics will not only continue the tradition of top level graphics performance for the mission critical, enterprise notebook market, it will also serve as the basis for leading Northbridge combined SMA products for the value and mainstream notebook segments. This product, the AlphaChrome333, is the third generation SMA product provided for x86 architecture platforms. The S3 Graphics' AlphaChrome graphics core combined with the VIA DDR333 chipset is the culmination of efforts by both companies in a joint venture to provide the highest performance SMA product available. The powerful combination of next generation graphics performance and leading chipset technology will challenge mainstream discrete graphics solutions.

"The traditional notions of SMA products as low performance, value segment products will be rewritten as the AlphaChrome333 is sampled this month," said Dr. Gerry Liu, VP of Marketing, S3 Graphics, Inc. "Nothing was compromised for this SMA product. VIA's leadership in the DDR chipset market plus our new graphics performance was compelling enough to our customers even before considering our incredible Commercial Grade quality."

The AlphaChrome family of graphics processors builds on the industry leading, quality levels attained over years of engagement with top tier notebook manufacturers for commercial markets. The testing techniques and rigid quality procedures honed at S3 Graphics resulted in current integrated memory MCM graphics product defect levels averaging below 500 DPPM at the customer's production line. This sets a new standard for quality by which all graphics subsystem manufacturers will have to meet to be deemed 'Commercial Grade'.

AlphaChrome graphics processors will be available in ultra-low form factor discrete packaging as well as integrated memory MCMs and MPMs. The smallest discrete packaging is 23x23 mm PBGA for 64-bit memory interface and 27x27 mm PBGA for the full 128 bit interface. For integrated memory products, the traditional MCM utilizing bare die memory products is offered as well as the new MPM packaging technology employing chip-size-package (CSP) memory products. Integrated memory sizes include 16, 32 and 64 MB.

About S3 Graphics, Inc.
S3 Graphics, Inc. ("S3 Graphics") is a joint venture between VIA Technologies, Inc and SONICblue (NASDAQ: SBLU) specializing in providing the complete graphics solution for PCs, including the SuperSavage™ discrete and ProSavage integrated graphics chipsets for the mobile and desktop markets. S3 Graphics has already shipped a number of joint venture products including ProSavage™ PM133 and KM133; ProSavage8 PM266, KM266 and P4M266 for the integrated desktop market and ProSavage™ PN133 and KN133; ProSavage8 PN266, KN266 and P4N266 for the mobile market. With a long-term commitment to developing advanced graphics processors, S3 Graphics continues to expand its market presence for mobile and desktop PCs. http://www.s3graphics.com/


About VIA Technologies, Inc.
VIA Technologies, Inc. is a leading innovator and developer of PC core logic chipsets, microprocessors, and multimedia, communications, optical media and networking chips. VIA delivers value to the PC industry by designing, marketing, and selling high-performance VIA Apollo core logic chipsets for the full range of PC platforms, and cost-effective VIA C3™ processors for Value PCs and Internet Appliances, as well as developing complete solutions for the PC platform through its VPSD Business Unit. Its customers include the world's top OEMs, mainboard manufacturers, and system integrators. VIA is headquartered in Taipei, Taiwan, at the center of the Greater China high-tech manufacturing engine, and has branch offices in the US, China and Europe. The company is listed on the Taiwan Stock Exchange (TSE2388), and achieved annual revenues of nearly US$1 billion in 2001. Additional information can be found at www.via.com.tw.
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